Recruitment
Little Birdy Careers
"When intelligence took over the research, the recruiters got their time, and their edge, back."
The client
Little Birdy Careers is a fast-growing recruitment firm working across real estate, construction, technology, professional services and hospitality. As their client base expanded, so did the pressure on a small business-development team to keep the pipeline full without burning out.
The challenge
The team was combing LinkedIn by hand to find hiring companies and decision-makers. Slow, inconsistent, and impossible to scale.
- Time drain: 10–12 hours per rep per week on manual research
- Inconsistent data: missing contact info, outdated job posts
- Growth bottleneck: manual systems couldn't match the firm's ambitions
What we built
- Smart targeting. Live sourcing filtered to US companies under 200 people, job postings inside the last week, and the industries that actually convert
- AI enrichment. Decision-makers at C-suite, VP and director level, company summaries, industry tags, verified contact data
- Lead scoring. Ranked on seniority, industry fit, data completeness and hiring activity, then grouped High / Medium / Low
- Instant reports. Exportable files with full metadata and the reasoning behind every ranking visible
The impact
What once took an entire week of manual work was finished in under an hour. A single run produced more than 1,000 qualified leads, including nearly 200 top-priority targets ready for outreach, and the sales team went back to building relationships instead of digging through LinkedIn.
Business outcomes
- 99% reduction in lead research time
- 10× increase in qualified lead volume
- Shorter sales cycles and faster conversions
- A system that scales with the firm rather than against it